Past Live Webinars

Congratulations to the 2022 NASPL Awards finalists!

Click here for a complete list of the 2022 Awards finalists.

And check out the Buddy Roogow Best New Games presentations here.

For more information about the 2022 World Lottery Summit, visit www.worldlotterysummit.org!

Congratulations to the finalists for the 2022 Buddy Roogow Innovation Award for Best New Instant Game!

If you have questions for any of the finalists, please reach out:

• California Lottery
  Alyssa Thrasher, Chief of Product, Sales and Marketing, [email protected]
• Loto-Québec
  Catherine Dumont, Product Manager, [email protected]
• Massachusetts Lottery
  Tom Aiello, Instant Product Manager, [email protected]
• New Mexico Lottery
  Wendy Ahlm, Director of Advertising and Marketing, [email protected] and Karla Wilkinson, Director of Gaming Products, [email protected]

And click here for more information about the 2022 World Lottery Summit and register today!

In a climate of increasingly legalized sports betting, it is vital to understand the importance of protecting the integrity of sports betting-related activities. This includes protecting the integrity of sports competitions themselves, as well as the integrity of business endeavors involved in offering sports betting.

The Global Lottery Monitoring System (GLMS) is the global not-for-profit organization established in 2015 by the World Lottery Association and European Lotteries, representing the sports integrity interests of lottery organizations around the world. In this webinar, GLMS President Ludovico Calvi and Legal & Projects Manager Cassandra Fernandes discuss a number of themes, from the popularity of sports betting to the threats of sports manipulation and what to be aware of in the U.S. market.

Topics include:

• Sports betting and sports manipulation
• What to watch in the American market
• Trends and issues in the U.S. and internationally
• Educational resources for lotteries
• Who is GLMS and how do they fit in?

Following the conclusion of the live presentation, this session will be available to view on the NASPL Matrix.

As gambling channels continue to expand, one very important consumer safeguard to include in your problem and responsible gambling toolbox is a well-crafted Voluntary Self-Exclusion (VSE) program. This workshop will cover VSEs at brick-and-mortar establishments, in-person remote sessions, and online VSE and cooling off periods.

From the Massachusetts Council on Gaming and Health, we are joined by Marlene Warner, Executive Director; Chelsea Turner, Director of Responsible Gambling; Ray Fluette, GameSense Supervisor, EBH Boston; and Amy Gabrila, Senior GameSense Advisor, MGM Springfield. This team of knowledgeable professionals offers best practices for developing and maintaining these programs and discusses how a reinstatement session can be equally important.

Following the conclusion of the live presentation, this session will be available to view on the NASPL Matrix.

On December 1, 2020, surprising draw results raised attention worldwide.

The numbers drawn in a Powerball drawing in South Africa were 8, 5, 9, 7, 6, in this order. The Powerball number was 10. When sorted from lowest to highest, these numbers created the sequence 5, 6, 7, 8, 9 and 10, which raised general suspicion of foul play.

What would you do if your lottery’s major jackpot game drew a pattern?

Join us for a panel discussion examining these unusual draw results and their validity. Hear from international experts on all elements of what happened: how likely the draw result actually was; how it was perceived by the players and the media; how the lottery operator responded to restore trust in the integrity of their draw procedures and results; and how the lottery has fared since the draw.

Panelists:

Moderator Ray Bates
Honorary President of the European Lotteries and Past-President of the Irish National Lottery

Charmaine Mabuza
Chief Executive Officer, ITHUBA HOLDINGS (Operator of the South African Lottery)

Brendan Burns
Chief Lottery Director, ITHUBA HOLDINGS

Helena Pereira
Vice President, Szrek2Solutions

David Boda
Head of Information Security, Camelot and Technical Working Group Member, WLA Security and Risk Management Committee

Gus Fritschie
Vice President, Security Services, Bulletproof

The pandemic caught businesses off guard, forcing lotteries and vendors to adjust their operations procedures. This session addresses what some of these biggest challenges were, how business units were able to address them, and how the pandemic may change the lottery business moving forward.

Panelists include Laurie Fisher, Account Executive, GLI; Mark Hoffman, Vice President, North America Lottery Systems, Scientific Games; Steven March, Senior Consulting Systems Engineer, IGT; Ryan Mindell, Lottery Operations Director, Texas Lottery Commission; and Helena Pereira, Vice President, Szrek2Solutions.

These industry experts discuss what their businesses dealt with during the pandemic, including:

• Protecting employee health and safety by adjusting the environment and transitioning employees to work at home
• Learning how to perform business functions remotely
• Shutting down unnecessary parts of the business and prioritizing others
• Dealing with uncertainty and making predictions in an uncertain environment
• Providing backup for lottery draw systems

Panelists will also examine how the pandemic affected existing technology and the adoption of new tech, including:

• How technology is providing new means for doing business
• How the product could be brought to players, since the player could not be brought to the product
• The importance of remote operation and automation – in the case of draw systems, for example
• How perceptions of technology changed during the pandemic for players, regulators and others, and what this means for the industry

Subject matter experts Morgan DiGiorgio, Vice President Channel Sales from DirectMarketing2.0, and Ron Jewett, Account Executive from Duke Print & Mail Solutions, will outlay the keys to marketing success; the effectiveness of omnichannel marketing; and how to increase your returns through the power of digitally enhanced direct mail integration. In this presentation, Morgan will showcase the value proposition of direct mail and how it can increase your returns on marketing, now more than ever.

Sixty-five percent of marketing is who you are marketing to. Unique website visitors are the most qualified prospects, as they are showing the highest level of interest. Learn how to identify these unique website visitors and their contact information with patent pending technology and market to them to achieve an astronomical 9 to 18% response rate with direct mail.

The pandemic has impacted our shopping habits in a variety of ways - both beneficial and catastrophic. Join Sharon Duncalf, IGT's Vice President of Global Insights and Planning, as she explores the important questions our organizations will face: As consumers take tentative steps back into the retail world and employees begin the slow return to the office, what does this mean for the lottery industry? What consumer trends have been accelerated and which have stalled? And how should we be responding to ensure we connect with our players and give them the reassurances they need - both right now and in the future?

As the lottery industry's experiential prizing and customer service paradigms shift to adapt to the new COVID-19 reality, jurisdictions are exploring new ways to enhance games in order to engage players and improve sales. Key to this are the answers to two questions: Where should lotteries invest funds to make the biggest impact? And how can lotteries get players informed and interested?

As the Arizona Lottery looks back on record-setting sales in FY20, they have found that social and earned media messaging have been, and continue to be, central to their success in those efforts. In this session, Arizona Lottery Deputy Operations Director Russ Harben, Marketing Manager Shelby Alessi, and Senior Instant Games Manager Mary Cimaglio will take attendees step-by-step through their promotions and games development process, with particular emphasis on how they adapted these to be more relevant and appealing to players now that quarantining and social distancing are commonplace.

Though each jurisdiction has its own funding sources and statutory limitations on how these funds are utilized, there are still many commonalities. This presentation will help attendees identify which lessons can be adapted to their own uses and leave with new insights into how these different prize enhancements can be implemented in their own jurisdictions, to help them achieve their strategic goals.

Do you have your own way of looking at lottery sales? Do you have a favorite key performance indicator (KPI)? Are you starting to get the feeling that gross sales alone aren't a strong measure of lottery performance?

Tune in on our next NASPL Research Community Call - moderated by Idaho Lottery Business Analyst Tyna Saysiphaseut and Ohio Lottery Deputy Director for the Office of Product Development and Data Analytics Mike Gonzalez - to hear lottery industry professionals discuss their favorite lottery KPIs. Take the time to learn about scratch and instant ticket penetration, daily number prize payouts, category-specific popularity indexes, unaided awareness, and more. Our distinguished panelists include:

• Marty Morrow, Assistant Sales Director, Ohio Lottery
• Simon Jaworski, President, Leger US
• Jason Allsopp, Vice President, Leger
• Stephen Wade, Ph.D., Principal Consultant, Lottery Management Consulting, LLC
• Allan Altholz, Draw Product Manager, North Carolina Education Lottery

Hold onto your eggnog! We're coming up on the most wonderful time of the year in the lottery industry. And while 2020 holiday games are already delighting players, 2021 holiday game planning is just about to begin!

Join Scientific Games for some instant holiday spirit to get your lottery ready with festive 2021 holiday games! Share some merry laughs with some very familiar faces as these instant game portfolio pros take you through strategic product enhancements, specialty, licensed and digital holiday products - while they're baking fruitcake, wrapping gifts, and sharing memories of top performers past. What better way to end a year of endless virtual meetings than with the hilarious Holiday Helpers from SG!

MUSL Rule 2 was developed during a time when there were no commonly established information security standards and was, during most of its history, an innovative and critical way of ensuring security between lottery partners. However, due to evolving technology and best practices, sections of Rule 2 required continuous review and updates to ensure specifications met modern standards. As a result, MUSL is turning to more contemporary standards for guidance. This webinar will cover how compliance with certain third-party standards can show compliance with MUSL Rule, as well as the path forward for updates and maintenance to the remaining Rule 2 requirements. This webinar will cover a new alternative method to achieve compliance with sections of MUSL Rule 2 using certain third-party standards, as well as the path forward for updates and maintenance to the remaining Rule 2 requirements.

In 2020, the global pandemic has caused a seismic shift in consumer use of online channels in every aspect of daily lives, beyond the generally upward trends over the past few years. The time may be right for governments to explore iLottery in jurisdictions which have so far rejected the idea. When they do, lotteries must be ready to provide crucial information!

Julin Shaw, Director of Marketing for NeoPollard Interactive, breaks down the knowledge and data you need to effectively make the case for iLottery in your jurisdiction:

"We consolidated all of the most frequently asked stakeholder questions to bring you the one-stop-shop "Hot Button How-To Guide" for anyone wondering what they should know if iLottery comes up. We'll prepare you to address important topics like age and identity verification, responsible gambling, retailer engagement, game offerings and more! You will walk away from this session armed with information to ensure you are prepared to answer the tough questions."

This webinar, which includes a person in recovery, provides a comprehensive outline on gambling, the warning signs of problem gambling, the difference between problem gambling and responsible gambling, and some helpful tips to keep gambling healthy and safe.

The presentation - hosted by Jodie Neally, Outreach & Recovery Support Coordinator, and Ray Fluette, GameSense Supervisor, both from the Massachusetts Council on Compulsive Gambling - also contains an overview of some of the lottery industry's safeguards such as age restrictions, the problem gambling helpline and voluntary self-exclusion, as well as some of the educational campaigns like Responsible Gaming Education Week, the NCPG-McGill Holiday Campaign and Problem Gambling Awareness Month.

Our presenters also touch on some of the relevant data, including which types of gambling are more likely to cause harm, and which populations are more susceptible to developing a problem with gambling.

Following the conclusion of the live presentation, this session will be available to view on the NASPL Matrix.

Lottery players are asking for more options to claim their prizes, especially during the pandemic. The Ohio Lottery introduced a groundbreaking solution, allowing winners to claim prizes valued between $50 and $5,000 from the comfort of their homes. Beginning April 20, 2020, players can now use the Ohio Lottery mobile app to scan their winning ticket and deposit their winnings into an approved bank account via automated clearing house. This is just one of many solutions the Ohio Lottery is exploring to offer alternative methods for players to claim their prizes. This seminar, hosted by Greg Bowers, Chief Financial Officer, and Maureen Hall, Chief Information Officer, will showcase the actions taken to successfully launch the app, and will provide attendees with insights and lessons learned about setting up a mobile cashing platform.

Patrick Schwerdtfeger is a business futurist specializing in technology trends, including artificial intelligence, blockchain, and disruptive innovation. In this live session, he takes a look at doing business in a post-pandemic climate - with a focus on the gaming industry, professional sporting leagues and big retail sectors.

The content revolves around the eight-letter acronym, S-A-L-V-A-G-E-D:

S - Self-sufficiency
A - Analytics
L - Liquidity
V - Virtualization
A - Automation
G - Government
E - Exponential thinking
D - Decentralization

Following the conclusion of the live presentation, this session will be available to view on the NASPL Matrix.

This session, hosted by GASB instructor Janeen Hathcock, CPA, will provide participants with guidance on accounting for the declines in sales and payments to beneficiaries that many lotteries will be facing in the 2020 fiscal year. This includes preparing effective disclosures for the financial statements users.

Participants who attend the live webinar will earn 1.5 Continuing Professional Education credits.

Following the conclusion of the live presentation, this session will be available to view on the NASPL Matrix.

Is a crisis the time to change leaders? Is it better to avoid such changes during the indefinite times? Crisis management is a unique practice that is only necessary at the most dire of times. When it is necessary and practiced appropriately, it can save a company from the worst outcomes. This presentation by Danny Goldberg will take attendees through the basics of crisis management: Who does it well? Who should be in charge? what is the risk/compliance role in this process and how will the organization be changed after such crisis? Learning objectives include:

• Discovering lessons from companies that mishandled crisis management
• Discussing how to handle crisis messaging when social media has exposed every facet of life
• Considering other business continuity planning that should occur based on key learnings from the current environment
• Understanding how to deal with the pervasiveness of social media

Participants who attend the live webinar will earn 2 Continuing Professional Education credits.

Following the conclusion of the live presentation, this session will be available to view on the NASPL Matrix.

Perhaps now more than ever, the way we interact with players - and potential players - is changing. Elizabeth Kidd, Interactive Marketing Specialist for the Idaho Lottery, makes the case for one of lotteries' most accessible and economical options, Facebook Live:

"I wasn't always a Facebook Live believer - in fact, it was my least favorite tool in the social media manager's tool box! However, when my team and I hatched the idea for "Scratch&Shout Trivia," I was willing to give it my best effort.

We were completely blown away by the initial response to Scratch&Shout Trivia - a lunchtime trivia challenge where players could win $5, $10 and $30 Scratch tickets. We had close to 200 people playing along live every week, with close to 1,000 playing throughout the week. We had substantial growth in followers, reach and engagement each week, and we were able to maintain that growth over the following six months.

In the past year, we have experimented more with the format and have found tremendous success when we used it properly. In this webinar, I will provide a step-by-step tutorial on hosting your first Facebook Live game, and explain how timing, technology and teamwork come together to create something very entertaining and engaging for your players!"

CPAs and internal auditors are faced with complex decisions on a daily basis without realizing that many of them are actually ethical dilemmas. Although values and ethical issues pervade all social studies, this course, presented by Danny Goldberg, provides attendees with an opportunity to study these issues in greater depth. Learning objectives include:

• Reviewing general ethics issues for all CPAs
• Understanding the basic definition of ethics, how to apply it, and the difference between ethics and morals
• Learning more about the eight pillars of an ethical culture
• Studying real life applications and case studies whenever applicable
• Learning about the state of ethics and compliance in the workplace and how organizational values impact ethical leadership and misconduct

Participants who attend the live webinar will earn 2 Continuing Professional Education credits.

Following the conclusion of the live presentation, this session will be available to view on the NASPL Matrix.

Join GASB instructor Janeen Hathcock, CPA, for an update from the Governmental Accounting Standards Board.

This digital session will provide participants with an understanding of projects that are in various stages of GASB's due process. Topics include:

• Recent pronouncements and their effective dates
• Which proposals are out for public comment
• Current technical agenda projects
• Pre-agenda research activities

Participants who attend the live webinar will earn 1.5 Continuing Professional Education credits.

Following the conclusion of the live presentation, this session will be available to view on the NASPL Matrix.